Reckitt

Market leader brands and familiar names all over the globe, clean job!

Graphic support for the Laundry division since 2019: online and print materials for Vanish, Calgon, Lovela Baby, Woolite and Lysol. We created the Vanish and Calgon listings on eMAG, Extreme Digital and Kifli.hu.

The project

The project at a glance

Client
Reckitt
Industry
FMCG · household products
What we did
In numbers
5 brands, online and in print
The case

Challenge, solution, result

  1. Challenge

    Reckitt’s Laundry division, with a broad portfolio (Vanish, Calgon, Lovela Baby, Woolite, Lysol), needs a steady flow of online and print materials, including listings on Hungarian online stores.

  2. Solution

    Our graphic team has supported the division since 2019 with custom icons and online and print materials. We designed the Vanish and Calgon listings on eMAG, Extreme Digital and Kifli.hu, and the educational print materials for the Lovela Baby product launch.

  3. Result

    Online and print materials for five brands from one partner, including the leading Hungarian e-commerce sites.

Vanish, Calgon, Lovela Baby, Woolite and Lysol

Just to mention a few of the most popular brands in Hungary, the online and print publications of which we have been working on in the past years.

reckitt

Our agency was responsible for making the Vanish and Calgon brands appear on domestic market leading e-commerce sites, such as EMAG, Extreme Digital or Kifli.hu, or for designing the educational print brochures for the Lovela Baby product launch campaign.

reckitt
reckitt
reckitt
reckitt reckitt
reckitt

People who already work with us

  • Our ongoing partnership with W5labs has been a pleasure. Their team's dedication to our project has resulted in a highly functional website that exceeded our expectations. The impeccable graphic designs they've produced perfectly capture our brand's essence. Beyond their technical prowess, the overall customer experience has been smooth and professional. W5labs has truly been an asset to our growth.
    Marc Zumstein Switzerland — hospitality
  • W5 is the friend who not only helps but also understands.
    Dr. Roland Hetényi Managing Director, RoLink Biotechnology
  • We have been working with the W5labs team for several years, and we owe them for the RESnWEB booking page, gift voucher interface, multihotel search, and loyalty module design. The collaboration with them is seamless; they respond quickly to our inquiries, understand our needs, present plans professionally, and, last but not least, the results are long-lasting. To be continued. :)
    Zsuzsa Szilágyi Managing Director
  • Our collaboration with W5 has been outstanding in terms of project management. Information flowed seamlessly within the agency, and we didn't have to explain our needs to multiple people multiple times. Whenever something came up, everyone responded promptly and implemented the ideas we had in mind. The end result is a truly exceptional website!
    Bányavölgyi Donáta Marketing, PR Manager
  • We have been working with W5labs since 2021, and they built our corporate website from scratch. The W5labs team was responsible for the functionality and the whole design. Working together has been easy for several reasons: they quickly adapted to our needs from the beginning, they responded promptly to our requests, and they regularly offered multiple solution suggestions. They are flexible, and they always deliver impeccable quality work. The new website has been a great success within our team, which confirms that we chose the right partner.
    Andrea KOZAREK Chief Marketing Officer of Green Fox Academy
  • After treating our 1500th patient with spinal conditions, we decided to expand our clinic's portfolio and introduce ourselves in the online space as well. We have invited the top experts in related fields to join our team for a comprehensive approach to healing. Accordingly, we entrusted our digital presence to the best hands. W5labs has created a modern, elegant, and user-friendly website for us, and has been taking care of it ever since, to our utmost satisfaction.
    Dr. Máté Nagy Neurosurgeon, Medical Director
More case studies

Similar projects

We worked in the same stages on these projects too.

  • Next story

    FMCG · soft drinks

    Coca-Cola Hungary

    From 2019 we supported the brand’s Hungarian team for several years. We started with content management and technical oversight of coca-cola.hu, later took part in the global OneSite migration, and we also worked on graphic updates and creative campaigns.

    • Creative
    • Support

    From 2019 a multi-year partnership

  • FMCG · ice cream

    Mars · Snickers

    Creative concept, slogans and campaign materials for the launch of new Snickers ice creams, together with the Dubai headquarters. The graphics were made in English and in Arabic (read right to left).

    • Creative

    6 Middle Eastern countries

  • Manufacturing · building materials

    Lafarge Cement Hungary

    Web and graphic support for a cement manufacturer in a long-term partnership: materials for internal communication and environmental topics.

    • Creative
    • Development

Questions about the Reckitt project

Can't find the answer?

Write to us or call us, and we will answer your question.

  • The Laundry division’s brands: Vanish, Calgon, Lovela Baby, Woolite and Lysol.

  • Custom icons, online and print materials, the Vanish and Calgon listings on eMAG, Extreme Digital and Kifli.hu, and educational print materials for the Lovela Baby launch.

  • Our graphic team has supported Reckitt’s Laundry division since 2019.

Planning a similar project?

In a 30-minute call we look at where your project stands and tell you how we would approach it. If we are not the right partner for it, we will tell you that too.

Let's talk for 30 minutes

Free, no commitment.

Newsletter

We write about what we learn on our projects

AI visibility, search, websites and business systems: what we learn in our work. You will also hear about the GVS audit launch here first.

No spam, unsubscribe at any time.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.